Los Angeles Lakers Sold For $10 Billion – A Deal That Shocked the Sports World

Los Angeles Lakers Sold For $10 Billion
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June 18, 2025, marked a historic turning point in the world of sports when the legendary Los Angeles Lakers basketball team was officially sold for a record $10 billion. This blockbuster transaction not only set a new record for the valuation of a professional sports team, but also marked the end of an era and opened a promising new chapter for the legendary purple and gold franchise.

Buss family officially says goodbye to Lakers after nearly 5 decades

The Buss family, who have been involved with the Los Angeles Lakers since 1979 under Jerry Buss, have agreed to transfer their entire ownership to a global investment group of tech billionaires, entrepreneurs and sports financiers. The specific identities of the investors remain confidential, but some are believed to be investors in European sports leagues and eSports tournaments.

Buss family
Buss family

Why are the Lakers so expensive?

With 17 NBA championships, a long history and a huge global fan base, the Lakers are consistently ranked as one of the most valuable sports brands in the world. Key factors include:

  • Location in Los Angeles Lakers – one of the largest media markets in the world.
  • A roster of superstars through the ages including Magic Johnson, Kobe Bryant, Shaquille O’Neal and now LeBron James.
  • Huge revenue from global television rights, sponsorships and merchandise.

The Lakers are valuable not only because they are a successful basketball team but also because they are a global entertainment brand with huge revenue potential, located in a strategic market and a scarce asset in a rapidly growing industry.

Sold For $10 Billion

Details of the agreement and commitments from the new owner

The deal includes not only ownership of the team, but also assets such as training facilities, digital infrastructure, and a possible stake in Crypto.com Arena.

The new owners say they will:

  • Preserve the Lakers’ traditional identity.
  • Drive digital transformation through AI, sports data, and virtual reality.
  • Expand the team’s global reach, particularly in Asia and Europe.

Reactions from the community and experts

In the immediate aftermath of the announcement, Lakers fans expressed mixed emotions – mourning the legacy of the Buss family while looking forward to the team’s modern, international future.

Legend Magic Johnson shared on social media:

“I believe this change will usher in a new era. The Lakers have always been iconic, and now it’s time to go global.”

A Deal That Shocked the Sports World

Meaning of the agreement

The $10 billion deal will not only boost the Los Angeles Lakers, but will also create a domino effect across the sports world. Other NBA teams will be revalued and investors will start to see sports as a super-profitable sector.

This deal is a clear signal of the sports industry’s emergence as a global and sustainable investment sector.